Instagram content series youth channel of the Nederlandse Bijbel Genootschap

Instagram content series youth channel of the Nederlandse Bijbel Genootschap The Bijbelgenootschap has a growing focus on their target audience of young people. They try to address them and involve them in the Bible, including a Youth Bible. Part of this strategy is the launch of an Instagram channel aimed at youngsters. Their marketing department asked Tortilla Media to contribute ideas and facilitate the implementation of this channel. The kick-off of the youth channel is a modern video, shot in Utrecht. It portrays 9 young people who talk about their experience and vision with the Bible. We also made a separate portrait of each of them and took a number of photos, which can be used for a constant filling of the Instagram channel. Because this has been chosen as the platform, all videos are shot in a square format.