Together with Alpuro Breeding, part of the Van Drie Groep, we developed a promotional video for a marketing campaign. Part of the first phase of this campaign was a video in which the calf specialist as a person was the main theme. In the video various specialists were reviewed, telling the story together with the farmers. To give the video a striking and smooth feel, it was decided to use smooth transitions. With a carefully prepared script, on which all transitions had already been thought out, the two shooting days went smoothly.